MICROSOFT VS APPLE

""Once we read the artical in informatics4ESO we started to think. There are a few questions we have to talk abou it, and obviously answer them.

1.

The two men are Bill Gates (creator of Microsoft) and Steve Jobs (creator of Apple)

2.
 * Bill Gates is lying in a table on a computer, (wich is advertising) in a very relaxed and friendly way. He's also in a very seductive pose (or at least trying to have it).

3.
 * Steve Job is seriously stearing at you, giving you security and confidence.The differences between them are that, for example, Bill Gates is closer to us (the constumer) and it's trying to attract us to him and his product and instead, Steve Job is perhaps more professional and insinuates us his more sirious personality at the same time of being more confident and dependable.


 * In the following picture, Bill Gates is holding the word Microsft with his two fingers, showing what he created. He is proud of himself and transmits that anybody can eslily have his fantastic creation in their hands.

We read again the text Why design, not technology, inspires the future" and picked the 3 most important sentences from the article.
 * In the second picture Steve jobs is showing us one of his products satisfy (iPod) and behind him, there is the logo of Apple in black and white.Bill gates.jpgSteve jobs.jpg
 * The secret ingredient that has helped Apple to become one of the world’s most valuable companies is also the desing


 * Design can lead you in a good direction to phenomenal products.
 * The desing presence can be found everywhere,

COMMENT: We think that the desing is very important too. Have a cool logo or a beutiful desing attracts buyers.